Global services provider, Sodexo, has appointed Havas PR as its retained UK agency.
Briefed to bolster the brand’s national PR presence, Havas will lead on a number of UK-specific initiatives, as well as managing the local activation of global campaigns.
The appointment of Havas in the UK comes as Sodexo consolidates its global PR support under the Havas umbrella, with Havas teams in the UK, France and USA working as a collective to maximise the impact of its Group PR efforts.
Employing over 34,000 people in the UK, Sodexo develops, manages and delivers a diverse range of services designed to improve the quality of life for clients and customers across corporate services, defence, health, education, justice, sports and leisure and energy and leisure sectors.
Globally, Sodexo operates in 80 countries dealing with 75 million customers each and every day.
Claire Quansah, operations director of Havas PR UK, who will be leading the account, said: “Sodexo is a huge global operation which impacts on millions of people’s lives every day.
“From offices, airports and football stadiums to hospitals, schools, prisons and military bases, the breadth and scale of the business gives us some fantastic stories to tell.
“We are thrilled to be supporting Sodexo’s UK operations, as well as working with our Havas colleagues across the world to provide a seamless PR strategy.”
Havas PR UK is part of the Havas Group, a global network of integrated marketing communications agencies. The Havas Worldwide network is made up of 20,000 employees in 316 offices in over 100 countries.